PR Strategies Research of market and brand image as seen seen by media. Drafting effective PR strategy for a company, brand, products. PR campaigns Designing and executing creative PR campaigns with marketing mix elements. Press office Complex managing press releases and company communication with media. Press releases: product and corporate Working out the content, translating, editing. Managing the information, monitoring of publications. Articles Professional editing of articles on any subject. Initiating topical articles in media Delivering source information to editors Social media (e.g. wiadomości24). Product reviews Arranging individual tests Group tests: product selection, meritorious supervision Pre-tests of products, samples seeding incl. transport Complete handling and reporting Interviews / speakers opportunities in media Arranging interview, agenda, organisation, authorisation Arranging customer's statements in specialised media (market reports, rapid response etc.) Round tables and press conferences Planning, discussing the subjects, agenda, invitations, organisation, managing, press kits. B2B communication Inducing interest in media that reach various target groups from a company ecosystem (branch media, vertical media, e-commerce). Exhibitions, fairs. Media monitoring Tabasco original online monitoring system Events and custom tours Creating, planning, branding, organisation E-PR Spreading the information among internauts via modern communication tools: building communities (Facebook, Linked-in), internet actions, on-line surveys, mailings, online communicators Forums, blogs and micro blogs Positioning of brands on internet forums Company blogs (design, editing, moderating) Brand image campaigns, contests and product reviews on blogs Video-presentations Scenario, recording, mounting, distribution in internet Advertising Planning and coordinating of advertising campaigns in media Advertising space purchase Creation: copywriting, layouts, designs (cooperation with professional artists) Photo sessions Pack shots, arranged shots, adverts photography Marketing materials Designing, editing, producing, distributing: informational materials, POS materials, giveaways Internal communication Working out company internal communication system Support of distributors actions Designing and executing promotions, emailing, marketing materials, POS materials, common actions, events, trainings Non-standard campaigns (ambient) Social campaigns, unique mailings, stirring actions, local communities campaigns, street events Sponsoring Selection of events / sponsorship facilities that guarantee reaching the target segment, negotiating the conditions, PR support , branding supervision. Contests Initiating, arranging, preparing rules of contests, lotteries in internet, press, radio, TV Supervising the content, organisation, settling up the awards. Other