e-PR stands for our domain. The scope of internet news website we cooperate with reaches 500 including onet group, Interia, WP, Agora group as well as all Polish IT websites. We participate in creating numerous online TVs realisations and arrange radio programs with our customers as experts. Through promoting their products and brands among internet communities via web 2.0: social media and blogosphere, we spread their message and reach up to 17 million Poles.
We participate in creating both mainstream and specialised websites content
- Initiating subject articles
- Delivering information on our customers and their products
- Arranging tests and reviews of their products
- Video-presenatations of the products and technologies
- Video-streaming from conferences
- Common social campaigns
- Contests for internet readers
- Patronage over meetings or fan conventions as well as subject conferences
- Seasonal promotional actions: Christmas or Valentine's presents guides, buyer’s guides
We design and run company blogs:
- Graphics design, blog’s content, setting up and configuration:
Setting up at Wordpress server – blog's management software and engine
Setting up and configuartion of the analytics tools (statistics, feedburner, etc.)
Setting up the plugins and configuration of the communities network (blip, twitter,fb)
SEO optimisation
- Supervising the blog: experts, respected specialists, blogging opinion leaders
- Promoting the blog: creating a network with blogosphere, Web 2.0 sites, microblogs
- Highest quality of the comments and consumer-oriented, useful information:
- mini-reviews of the customer's products
- guidelines referring to the problems posted at internet forums
- video-instructions
- online configurators
- Acquiring recurring blog readers through contests, awards, interactive games
- Keeping up an adquate number of notes, assuring natural blog positioning in internet
We generate ecosystems of information spread through Web 2.0 sites:
- Company profiles gathering brand fans at given Web 2.0 sites (Facebook, Golden Line, Nasza Klasa, Onet group, Google group)
- Utilising microblogs (Blip, Twitter) for redirecting the traffic to the company website or the company blog
- Positioning of the customer website or blog’ s links through Wykop.pl / Digit.com
We involve Web 2.0 communities through the activities:
- Contests and interactive games
- Social campaigns
- Polls, surveys
- Videos
- Leading discussions